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Book Title: Marketing Research : Methodological Foundations Hardcover
Number of Pages: 1006 Pages
Language: English
Publication Name: Marketing Research : Methodological Foundations
Publisher: Cengage South-Western
Subject: Marketing / General, Marketing / Research
Publication Year: 2004
Item Height: 1.3 in
Type: Textbook
Item Weight: 24 Oz
Author: Gilbert A. Churchill, Dawn Iacobucci
Subject Area: Business & Economics
Item Length: 9.9 in
Item Width: 8.3 in
Format: Hardcover
