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Strategic Database Marketing : The Masterplan for Starting and Managing a...

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Location: Narberth, Pennsylvania

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Strategic Database Marketing : The Masterplan for Starting and Managing a...

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Book Title: Strategic Database Marketing : The Masterplan for Starting and Managing a Profitable Customer-Based Marketing Program

Item Length: 9.3in.

Item Height: 1in.

Item Width: 6.4in.

Author: Arthur M. Hughes

Format: Hardcover

Language: English

Topic: Marketing / General, Strategic Planning

Publisher: McGraw-Hill School Education Group

Publication Year: 1994

Genre: Business & Economics

Item Weight: 17.6 Oz

Number of Pages: 300 Pages

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